Instagram is one of the best social networks to advertise on our business. It has grown to be just as big of an advertising platform as its parent company, Face book. Your best back for Instagram success is to share stunning visuals and high-quality photos. This approach creates opportunities for nearly every kind of company. After all, even brands in the most boring industries can post pleasing images and videos to captivate an audience. Instagram ads are posts or Stories that a business pays to encourage to users’ Instagram feed. They can look just like expected Instagram posts, but are always famous by a “Sponsored” label. They can also include a call-to-action button to make traffic or conversions.

They can do this even if they don’t have a tangible product. With a possible audience of more than 928 million people, Instagram ads are a key tool for any social media marketer. With access to parent company Face book’s wide-ranging targeting options and tools, Instagram advertising is an effective strategy that’s easy to implement.

In this post, we’ll walk you from side to side everything you need to know about how to advertise on Instagram, including an option to create your first ad with just a couple of taps.

With more than 1 billion active users, Instagram Ads is a leading Social Media Platform. Not converted by this number? Well, just a little while ago, Instagram announced its 700 million user’s milestone. A growth of almost 30+% in a little time tells us more about this platform’s reputation and future potential than anything else.


  • There are more than 700 million users on Instagram and the group of people is still growing.
  • Instagram and Facebook are connected. It’s easier to target your viewers based on Facebook   data.
  • All budgeting and scheduling tasks, the setup and formation of ads are done through Facebook.
  • You don’t need to start from scratch and find out about Instagram, once you’ve already used its sister platform for marketing and ads.
  • The engagement rate on Instagram is higher than the appointment rate on any other social media platform.
  • You can easily combine Shopify and sell your products instantly.
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